Michael Schwarz

Research Area: Econ and Social Sys
Location: Yahoo! Research Silicon Valley

Profile

Michael Schwarz is a Senior Research Scientist at Yahoo! Research in Berkeley, CA. Prior to joining Yahoo! he was a National Fellow at the Hoover institution at Stanford, a Robert Wood Johnson Foundation Scholar at UC Berkeley he was on the faculty at Harvard University Economics Department from 1999 to 2004.

He is also a member of the NBER. Dr. Schwarz specializes in economic theory and its applications to business decision making and public policy.

He works on a wide range of topics that include auction theory, decision making under uncertainty, economics of standards, economics of drug procurement and Medicare part D, and microstructure of financial markets.

His current work applies game theory to the market for Internet advertisement and marketplace design.

Dr. Schwarz work appeared in scholarly journals including AER, RAND etc. His academic papers received attention in popular press.

Business Week reported that as a result of publication of the paper by Dr. Schwarz and two of his students "Close-mouthed Google has opened up about AdWords since the three economists cracked its code" (March 6, 2006).

Dr. Schwarz work was profiled in a number of other outlets including the front page of the Wall Street Journal.

Recent Publications, Projects and News

  • Hitting the Jackpot with a Greedy Bidding Strategy - "Greed is good," uttered Gordan Gekko in the quintessential 1980’s flick Wall Street. Though no corporate raider, Michael Schwarz couldn’t agree more—at least when it comes to algorithms.
  • A New Serving of Sponsored Search - Is there a better way to sell search ads? David Pennock, a Yahoo! Research scientist in the microeconomics group, believes there is always room for improvement.
  • Yahoo! Sharpens Research Edge - Michael Schwarz seems out of place in a crowd of hip, breezy Internet entrepreneurs gathered at a San Francisco bar as they celebrate the latest resurgence of all things Internet.
  • Hoping to Overtake Its Rivals, Yahoo Stocks Up on Academics - Economists and Search Gurus Fill New Research Team; Data-Rich Fantasy Land Looming Privacy Concerns
  • Yahoo! Research Earns Highest Number of Accepted Papers at the Eighth ACM Conference on Electronic Commerce (EC '07) - Yahoo! Research Earns Highest Number of Accepted Papers at the Eighth ACM Conference on Electronic Commerce (EC '07).
  • Yahoo!'s Nobel pursuit - Over at Yahoo, the approach to attracting the best and brightest engineers is to dangle before them potential stock-market wealth, along with freedom to analyze terabytes of data in pursuit of discoveries that may one day lead to a Nobel Prize, in economics.